by Doug Bryson | Aug 19, 2020 | SEO
This Spring, Google announced it was making seismic changes in the way it ranks sites in its search engine results pages (SERPs). For five years, the technology leader once preferred the use of its Accelerated Mobile Pages for inclusion in its top positions, but this...
by Doug Bryson | Aug 12, 2020 | Web Design
Your company’s website is your calling card that introduces your local customers to your products, goods, and services. It is generally the first introduction that prospective clients have with your business brand. It also showcases your professionalism and...
by Doug Bryson | Jul 17, 2020 | Adwords, Pay Per Click Marketing
If you are considering the best way to use Pay-Per-Click (PPC) ad campaigns to market and increase sales for your local business, there are a few things to think about before making that decision. The most critical is understanding how to strategize your campaign so...
by Doug Bryson | Jul 10, 2020 | SEO
Small business owners and entrepreneurs understand that high rankings in search engine results rankings are an excellent form of free marketing for their business. Top results attract more website traffic, increases leads, and boost sales of products and services. One...
by Doug Bryson | Feb 24, 2018 | Content Marketing, Facebook Marketing, Instagram Marketing, Social Media Marketing
It seems everywhere we look these days we see cartoon images marking our emotions. They’re in our text messages. They’re on social media. They’re in email subject lines. Smiley faces. Hearts. Fist bumps. There’s even a smiling pile of poop. 💩 Yup. We, as a society,...
by Doug Bryson | Feb 18, 2018 | Local SEO, SEO
Let’s face it. Link building isn’t fun. Anyone in local marketing will tell you how important it is to build back links, include internal links in your content and use second-tier links. On top of this, you have to know the difference between nofollow and dofollow...
by Doug Bryson | Feb 16, 2018 | conversion rate optimization, Local SEO, Pay Per Click Marketing, SEO, Web Design
The message you put together for your brand is important, but it’s not limited just to the words you choose. In fact, the way you present that message is equally, if not more important. Even the most subtle factors of your web design like color scheme and font can...
by Doug Bryson | Feb 9, 2018 | Facebook Marketing, Industry News, Uncategorized
Think you’ve finally got social media marketing down pat? Guess what! Facebook has, yet again, rolled out another big change that is impacting businesses of all shapes, sizes and industries. Sigh. Frustrating? Yes. Unfortunately, there’s not much you can do about it...
by Doug Bryson | Feb 2, 2018 | Local Search Marketing, Local SEO
Did you know that every single second that ticks by, Google is processing more than 40,000 search queries? That translates to roughly 3.5 billion searches each and every day and 1.2 trillion per year. Furthermore, according to Hubspot, 46% of all Google searches are...
by Doug Bryson | Jan 30, 2017 | Local Search Marketing, Local SEO, Pay Per Click Marketing, SEO, Services, Social Media Marketing
There is nothing more important to a local business than generating local leads. Gone are the days of pinning colored flyers to telephone poles and local community boards and hoping for the best. Following are 10 online marketing tips for building a local brand that...
