Local citations are critical to companies’ success in today’s marketplace. These online mentions not only affect their reputation with local customers; they also impact how search engines rank them online.
Having more listings doesn’t guarantee a company will earn a higher position in search engine results pages (SERPs). It generally matters how many accurate listings that companies have on quality citation sites. In this article, Dialed-In Local will share 25 top sites where businesses can add their listings.
1. Google My Business
Google My Business is a free citation service that allows companies to connect with their customers across its Search and Maps platforms. Whitespark ranked this top-tier application number one on its list of citation sites. A company’s Google My Business page notifies the tech giant how they want their information to appear online. Additionally, entrepreneurs can highlight their latest products, services, and contact information to the site.
2. Apple Maps
This web mapping service is a standout application developed by Apple Inc. The technology leader uses it as the default map system for its iOS, iPadOS, MacOS, and WatchOS. It provides clear directions and estimated times of arrival for automobiles, pedestrians, and public transportation services.
Whitespark named this citation source as number two to its list. To log into this app, companies will need to create a profile. They can use their personal ID, but Apple does not recommend it. Using a separate business ID allows entrepreneurs to manage their accounts without placing their own Apple identity. Additionally, branded business emails can help get your Apple Maps application get approved quicker.
Facebook Business Pages allow more than 2 billion people to discover your business online. Setting up a page for your company is simple and free. At least 2/3 of Facebook users say they visit the page of a local business once a week.
This flagship social media company started by Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes. Companies can list contact information, including their hours of operation, products, and services. The page also enables them to manage their online reputation by receiving direct feedback from their customers. You can start your business page under a personal profile on your site.
This independent, location data platform enables people to connect with businesses within their local community. More than 150,000 partners and developers trust this company. It is the industry’s leading location technology platform. It helps marketers find new audiences and target them with relevant advertising through managed or self-service offerings.
5. Bing Places for Businesses
This portal enables local companies to add their business listing on Bing’s search engine. They can verify their existing listing or add one. According to Microsoft, the chances are high that Bing already has your company’s listing. You can claim an existing location or add a new one. Additionally, you can add multiple locations to a single profile. The search engine allows owners to update their contact information, including hours of operations, products, and services.
This San Francisco-based company allows users to write crowd-sourced reviews, post photos, and share recommendations. It also offers an online reservation service called Yelp Reviews. Companies can also post their contact information and product offerings. You can communicate with your customers and manage your reputation using this site.
This Amsterdam-based company specializes in location technology that provides drivers with accurate maps to local and international businesses and other locations. This app creates GPS units that can ensure your business is easily found by customers.
This directory contains more than 27 million businesses in the United States. Customers can find customer reviews on contractors and other companies.
9. Infogroup/Express Update
Express Update is part of the Infogroup family. It provides an easy, free way for customers to find businesses on the internet. Businesses can update their listings on Express Update. The app automatically sends the changes to all of their partners, including the top internet search engines (which account for 98 percent of all U.S. searches), public libraries, and in-car navigation systems.
Neustar’s Localeze is a business data aggregator that supplies data to hundreds of different search engines, websites, and apps, including major search engines like Yahoo!, Bing, Facebook, and Groupon
This directory is a data aggregator that provides information to large search engines, including Apple, Bing, Yelp, and Search Advisor.
Dun & Bradstreet is a company that provides commercial data, analytics, and other insights for businesses. It offers a Data Cloud that contains millions of business records. Customers can search for companies that interest them. They can also search for local shop owners based on their size and location to learn more about them.
The Better Business Bureau is a nonprofit organization that advances trust within the marketplace. It offers ratings about local shops before customers patronize them. The nonprofit also provides alerts that help people make more intelligent buying decisions. Companies can become a BBB Accredited Business to add their company to its directory. To succeed, owners must contact their local BBB chapter and meet their standards.
This online media company connects web and mobile publishers with local advertisers within their network. It also enables entrepreneurs to promote their company to hundreds of leading local review sites, search engines, online directories, and mobile apps.
SuperPages is a local business directory that provides millions of business and residential listings throughout the world. It belongs to the Thryv.IN network of Internet Yellow Pages directories. The app allows people to conduct reverse number searches. This site also allows customers to discover businesses within their local communities.
The Final 10
In this segment, we’re listing the remaining sites that are generally listed in the top 25 local citation sites online. They include:
You can visit these sites directly to find out how to submit your websites.
Are you searching to increase the quality and quantity of your list citations? Dialed-In Local can increase traffic to your business using targeted media and SEO strategies that work. For details, contact us today.