by Doug Bryson | Jan 11, 2016 | Adwords, Pay Per Click Marketing, SEO
We talk a lot about organic traffic because, well, let’s face it…you’re probably working with a budget and therefore the more free traffic you can get to your website the better. There comes a time, however, when paid advertising may make sense. In fact, according to...
by Doug Bryson | Apr 2, 2021 | Content Marketing, Services
Small business owners recognize that online marketing plays a critical role in boosting their brand awareness, increasing their prospects and leads, and gaining new customers. But how can they track whether their campaign has met its short-term and long-term goals?...
by Doug Bryson | Jan 5, 2021 | Facebook Marketing, Instagram Marketing, LinkedIn Marketing, Services, Social Media Marketing, Twitter Marketing
Businesses understand that social media sites not only increase their reach to their audience; these platforms boost the sales of products and services. This technology also introduces a company’s brand to new customers. Are you searching for an effective way to...
by Doug Bryson | Nov 16, 2020 | Services, Web Design
Pay-per-click advertising is a strategic form of marketing that drives traffic to websites. Advertisers can place bids for ad placement in a search engine’s sponsored links. They pay a fee every time a person clicks one of their advertisements, then visits their...
by Doug Bryson | May 16, 2016 | Adwords, Pay Per Click Marketing
After yet another change to Google’s search algorithms, right-side ads in searches are gone. This has left many business owners and SEM managers wondering what they can do to continue running effective AdWords campaigns that grow their business and grab the attention...
